Civil Engineering Website & SEO - Warner Company: Redback

A ground-breaking civil engineering website

Warner Company is a leading civil engineering contractor with over 30 years experience in slope stabilisation and ground engineering works. But with a decade-old website that was outdated and outranked on Google for key search terms, it was time for a digital overhaul.

To reflect Warner Company’s rock-solid reputation and ramp up organic traffic, Redback took the wheel on a new civil engineering website build. We created a custom solution from the ground up, complete with optimised content and an unrivalled user experience.

PROVEN CAPABILITIES AND EXPERTISE to complete difficult and specialised projects

81 % Increase in organic traffic

74 % Boost in search engine impressions

Civil engineering website design features

Impactful visuals

Civil engineering website design features

Clear trust symbols

Civil engineering website design features

Intuitive navigation

Civil engineering website design features

Featured projects

SEO & copywriting

Optimised for concrete results

To attract and engage key decision makers, Warner Company needed a powerful search engine optimisation (SEO) strategy.

Implementing an SEO action plan from the outset, our goal was to bolster the website’s visibility on Google for priority search terms like ‘slope stabilisation’ and ‘ground engineering’. From site mapping, page load speeds and redirects to keyword research, title tags and meta descriptions, we made sure the new civil engineer website was structured to succeed on search engines.

With the client short on time, our in-house word nerds also took care of copywriting for all key capabilities. Highlighting the advantages of Warner Company’s techniques, we crafted the messaging to rank in search results and resonate with the target audience.

A clean, modern and accessible website, built to impress across all devices.

The contemporary civil engineering website design incorporates intuitive navigation and high-quality media to make a big impact. It features capabilities through sharp videos, sleek carousels and graphic overlays. For example, each Project page showcases recent work with striking visuals, presenting key facts alongside prominent Call to Actions. If users like what they see and want to take the next step, Gravity Forms facilitate quick and easy enquiries.