Redback Solutions

G'day! We're Redback Solutions.

(but our friends call us Redback)

Now that we’re friends, you’d better get to know us a little better…

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Redback-team-Customs-House-Newcastle

RELIABLE, PRACTICAL, PERSONABLE DIGITAL AGENCY IN NEWCASTLE

Dave and Cal discussing the meaning of life

Our “why” is crystal clear:

Our mission is to be the most valuable digital team for our clients. That means delivering high quality outcomes and helping you realise your full potential, now and into the future — all whilst enjoying the journey together.

Founded in Newcastle back in 1999...

Redback-Solutions-founder-Matt-Freedman

Redback started life as a software development firm, specialising in custom programming and application solutions.

Like many internet companies back then, the business name was chosen in reference to this new thing called the world wide “web”.

Y’know, web… spider web… redback spider → Redback Solutions.

Ok, so our name might not be the trendiest around these days, but we’re kinda proud of our roots!

Anyway, in the 2000s we started specialising in web design, development and hosting.

The business changed hands twice on our way to delivering over 1500 websites for our broad client base. In 2018 we acquired Newcastle SEO & digital marketing agency Vicinity to become the well-rounded digital team our clients need today.

  • Lach and Shane goofing around
  • Ely-Jazz-Cal-min
  • rb tattoo Redback Solutions
  • Redback Solutions mug and laptop

Meet the Redbackers

If you choose to work with us, you'll get access to an experienced team of digital specialists. Below are the humans you can rely on to deliver tangible outcomes for your business.

  • Mel, Newcastle Digital Agency Account Director

    Mel

    Account Director

  • Shane

    Lead Web Developer

  • Kyle-Web-Designer-UX-Newcastle

    Kyle

    Lead Web Designer

  • Jazz Digital Agency Project Manager

    Jazz

    Project Manager

  • Ely SEO Copywriter Newcastle

    Ely

    Content Marketing Manager

  • Dave-Director

    Dave

    Managing Director

  • Raf-Google-Campaign-Manager

    Raf

    Digital Performance Manager

  • Alice-Senior-WordPress-Web-Developer

    Alice

    Senior Web Developer

  • Ben Google Analytics Tracking & Campaign Manager

    Ben

    Paid Campaigns & Tracking

  • Karl-Digital-Account-Manager

    Karl

    Digital Account Manager

  • Madan

    Web Developer

  • Cal Video Content Creator

    Cal

    Video Content Creator

  • Jess

    Senior Web Developer

  • Michelle

    Financial Controller

  • Mary

    SEO & Marketing Assistant

  • Graham

    Hosting & Domains Manager

  • Lachlan

    Web Developer

  • Ben

    Senior Digital Designer

  • Jess

    Digital Account Manager

  • Pete

    Content Writer

Rely on our track record

More brands choose Redback than any other Newcastle digital agency.

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  • audery-wilkinson

Our industry experience is seriously broad – ranging from startups and local businesses, through to large companies, Ecommerce brands, universities and government organisations.

In 3 years, we have grown from a product concept to doing over $4m a year and growing steeply. Redback was engaged from the start and we see them as an integral part of our long term growth plans.

Josie, Director – Ecommerce brand

How we do what we do

With strong values rooted in everything we do, our preferred process for new clients is to start with…

Understanding your business

Let’s see if we’re actually suited before we start working together. We’ll take the time to understand your values, your goals and the ins and outs of your business.

Understanding your reach

There’s no point embarking on a project if it’s not going to produce any real results. Understanding who your customers are and how they think is key to engaging them effectively. Finding out about the major competitors and challenges your industry faces will also help to determine worthwhile strategies.

Define your strategy

What will get the highest return on investment for your business? Whether it’s a website overhaul, implementing an SEO strategy or running a digital ad campaign, we’ll work together to determine the best strategy to reach your goals.

Tactical Execution

The doing part - here’s where we get stuck into designing your website, writing your blog post or creating your digital ads. You'll get 10% planning and 90% action, focusing on creating, testing what works and refining over time.

Let's Chat

New project to discuss? Need support?

Complete our quick enquiry form and we'll be in touch!