A bright & bespoke WooCommerce website
A long time Redback client, Bounce LED wanted to upgrade their website to better present its innovative technical capabilities, industry relationships and specialist knowledge.
The solution? A scalable, easy-to-manage website that promoted its product range and shared helpful resources to get customers over the line. Our team created a custom-designed and developed WordPress/WooCommerce website that showcases products and provides real value to customers with free, informative resources.
🏆 Bounce LED also won best medium business website and best construction & manufacturing website at the 2024 Australian Web Awards 🥳
Put yourself in the best light with Bounce LED
233 % YoY growth in keyword rankings
218 % YoY boost in Engagement Rate
269 % YoY Increase in Conversion Rate
Design features
Vivid video
Design features
Intuitive navigation
Design features
Eye-catching resources
Design features
Clear trust symbols
SEO strategy
Optimised product pages
One of the main reasons for the Bounce LED website overhaul? Climbing the ranks on Google for product searches.
To achieve this, we gave the product pages a serious upgrade – we packed them with all of the useful information a potential customer could want. This included technical specs, videos, PDF downloads, easy-to-follow installation guides, and FAQs.
Now, Bounce LED is beginning to outshine competitors on Google, with an increase in organic traffic bringing more enquiries.
Switched-on UX
structured to scale
Powered by WooCommerce, Bounce LED's new website sets the stage for future Ecommerce by streamlining product management.
Now, it’s simple for anyone on the team to add, update and organise inventory in a few clicks. For the customer, intuitive category filters make it easy to explore products online. From there, product range landing pages facilitate marketing activity, highlighting specific offerings. On the product level, comprehensive information encompasses everything from technical specs and applications to video guides and FAQs. Relational content also guides users to discover related products and relevant blogs that drive enquiries through education.
Beautiful on mobile
Our website is now live and we are so thrilled with the outcome 🌟 One of the best things about working with Redback was their ability to quickly conceptualise our ideas and goals into a top notch design that perfectly represented our brand essence. Thanks Tara and the redback team! It was a pleasure working with you guys :)Bronwyn, Lithic Australia
The result so far
The new and improved WordPress WooCommerce website has already resulted in easier product management, increased organic traffic and a higher conversion rate.
Equipped with the digital tools needed to attract, educate and engage potential customers, Bounce LED is making more signs and shops shine.
The result so far
The new and improved WordPress WooCommerce website has already resulted in easier product management, increased organic traffic and a higher conversion rate.
Equipped with the digital tools needed to attract, educate and engage potential customers, Bounce LED is making more signs and shops shine.
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